CREATING visibility

FOR YOUR business, YOUR brand,

AND YOUR purpose

LET’S START YOUR JOURNEY

Coaching

Where we collaborate to create the next level of your brand through VIP days and private coaching.

The Studio

Access to a team of pros to create and implement your brand & marketing strategies. 

Resource Hub

A community for entrepreneurs featuring training, events, digital courses, group programs, and more!

GET THE CLARITY YOU NEED TO
MAKE YOUR BRAND SHINE!

Download our free workbook

Meet our Founder,

KELLY

KELLY

Award-winning marketer. Brand strategist.
Small town girl, mom of 2.

I did the corporate thing for over 10 years, climbing the ladder and
building a successful career in PR, managing reputations for global
companies.

Until I stepped into my CEO power, taking that big business experience
and applying it to my small business clients.

Now, it’s your turn.

I see you out there hustling, really desiring for this passion of yours to
become a success. I admire your drive, and believe with all of my heart
that if more people would follow their passion for entrepreneurship,
this world would be a happier place.

And I can’t wait to walk alongside you on your next-level journey for
success and happiness.

Award-winning marketer. Brand strategist.
Small town girl, mom of 2.

I did the corporate thing for over 10 years, climbing the ladder and building a successful career in PR, managing reputations for global companies.

Until I stepped into my CEO power, taking that big business experience and applying it to my small business clients.

Now, it’s your turn.

I see you out there hustling, really desiring for this passion of yours to become a success. I admire your drive, and believe with all of my heart that if more people would follow their passion for entrepreneurship, this world would be a happier place.

And I can’t wait to walk alongside you on your next-level journey for success and happiness.

ARE YOU READY TO GROW YOUR
BRAND AND BUSINESS?

Let’s have a virtual coffee

On the blog


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NOBODY REALLY KNOWS WHAT THEY ARE DOING!

✨ There are no right answers
✨ There is no road map
✨ There are no guarantees

There is only believing in yourself enough to know that you can figure it out.

How enlightening! 

All you really have to do is trust in yourself enough that you can figure your way through it and guide whoever else along the way. 

✨ Your clients
✨ Your team 
✨ Your kids

How often do you second guess yourself or think “what if I’m wrong?”

I do it all the time. But I decided this week that it doesn’t matter if I’m wrong. I trust myself enough to figure out my way through it. 

Whatever you’re facing that you don’t know how to do - you’ll figure it out too!

Sometimes, you need to hear that from someone else to really believe it for yourself. I believe in you and I’m here for you!

Photo Credit: @paisleyphotography 

#branding #personalbrand #brandcoach #brandstrategist #brand #fairygodmother #brandidentity #onlinebusiness #marketing #marketingcoach #womensupportingwomen #womeninbusiness #womenempowerment #entrepreneur #entrepreneurmindset #entrepreneurlifestyle #yycbusiness #yegbusiness #branddevelopment #brandexpert #personalbrandingcoaching #brandingmyself #personalbrandingcoach
Brand = reputation.

It’s really the most valuable thing you have.

And I have a degree in it. 😲

You’ve seen what happens to people (or companies) who mess up and totally screw up their reputations. It’s not pretty.

When you know your brand intimately, you’re more likely to act out of intention and integrity. And that creates consistency, which strengthens your reputation.

Still with me?

Let’s unpack that a bit:

✨Knowing your brand = being authentic
✨Being authentic = the right people connect with you
✨The right people connecting with you = more clients
✨More clients = growing your business
✨Growing your business = happily ever after (now you know where my Fairy Brand-mother nickname comes from 😉

So, what do you say we strike the confusion around growing your brand by joining me in Brand Message Mastery?

You don’t need a degree in reputation management or PR to build your brand. You’ve got me for that! All you need is passion and a purpose to live out. Let’s do this!

✨LAST DAY to join - link in bio✨ 

#branding #personalbrand #brandcoach #brandstrategist #brand #fairygodmother #brandidentity #onlinebusiness #marketing #marketingcoach #womensupportingwomen #womeninbusiness #womenempowerment #entrepreneur #entrepreneurmindset #entrepreneurlifestyle #yycbusiness #yegbusiness #branddevelopment #brandexpert #personalbrandingcoaching #brandingmyself #personalbrandingcoach #brandstorytelling #brandstory #brandmessagemastery #entrepreneurschool #growth
“A plan is a dream with its workboots on” - @rachelhollis

Which are you?

A- dreamer
B- doer

How about both?

For sure you lean more towards one or the other, but it’s a magical thing when you start turning your dreams into reality.

All it takes is a plan. Oh, and then doing the work! 

That’s the scary part.

Entrepreneurship calls you to do scary things. ALL. THE. TIME.

It’s if you answer the call that matters. 
What I’m fascinated with is what actually makes you take the action required to face the fears and really go after your dreams.

I think it’s a combination of excitement and belief. 

1 - you have to be excited by the potential of your business
✨be excited to use your superpower
✨be excited to make your impact

2 - you have to believe in yourself
✨believe you can figure it out
✨believe you won’t stop until you do

I’d love to help harness that for you during the Build Your Brand Vision Workshop.

Join me April 13, 1-4 MDT *FREE*

Link is in my bio!

#magicbrandformula #brandvalues #growyourbusiness #marketing #marketingtips #brandtips #brandtipsforyourbusiness #business #smallbusiness #smallbusinesssupport #yycbusiness #cochranebusiness #cochraneab #albertawomenentrepreneurs #brandyourself #smallbusinessbranding #brandstrategist #mompreneur #entrepreneur #entrepreneurship #marketingstrategist #smallbusinessowner #yycbusinessowner #cochranesmallbusiness #brandstrategy #businessworkshop
Once you have a vision, you need to set your goals.

At my last corporate job, my boss came to see me on my first day. She asked if I was a “boil the ocean thinker” or a “how many pots thinker.”

Boil the ocean = visionary
How many pots = logistics person

The truth is, I’m both. And that’s quite rare.

You probably find it easier to dream up a big vision OR figure out all of the steps needed to make something happen.

But both are needed.

You need to take that big vision and turn it into a plan. How are you actually going to make it happen?

Because your dream can paralyze you. It can easily overwhelm. 

But that doesn’t mean you need to shrink it. You just need to break it into smaller goals.

And that’s what we’re going to talk about next week at the Build Your Brand Vision Workshop.

✨Dream your dream business
✨Sketch out your plan to make it happen
✨Take action!

Plus I have prizes and a special announcement I want to share with you.

Sign up for FREE in the link in my bio.

#magicbrandformula #brandvalues #growyourbusiness #marketing #marketingtips #brandtips #brandtipsforyourbusiness #business #smallbusiness #smallbusinesssupport #yycbusiness #cochranebusiness #cochraneab #albertawomenentrepreneurs #brandyourself #smallbusinessbranding #brandstrategist #mompreneur #entrepreneur #entrepreneurship #marketingstrategist #smallbusinessowner #yycbusinessowner #cochranesmallbusiness #brandstrategy #businessworkshop
How do you cast your brand vision?👇

Step 1: Block some time in your calendar

Step 2: Ask yourself the big questions (like: what do I really want?)

Step 3: Don’t limit your dreams!

Step 4: Do something about it!

Your brand vision is the bigger picture of what you want to do with your business. I’m talking about conquer-the-world-level goals.

I know you have some of those! Even if you haven’t said them out loud before.

On April 13, you’re invited to join my FREE Build Your Brand Vision Workshop. It’s a space for you to reconnect with your dreams and set goals in an environment filled with other passionate business owners. 

If you know you need to spend some time working ON your business instead of just IN it, I’m gifting you 3 hours to do just that.

Yep, it’s FREE.

Link in my bio for more info.

#magicbrandformula #brandvalues #growyourbusiness #marketing #marketingtips #brandtips #brandtipsforyourbusiness #business #smallbusiness #smallbusinesssupport #yycbusiness #cochranebusiness #cochraneab #albertawomenentrepreneurs #brandyourself #smallbusinessbranding #brandstrategist #mompreneur #entrepreneur #entrepreneurship #marketingstrategist #smallbusinessowner #yycbusinessowner #cochranesmallbusiness #brandstrategy #businessworkshop
March recap!!

I’m twitching a bit for not posting this on the last day of the month as I usually do, but I’m making a bit of a shift in my content flow. You are going to start seeing some more specific themes in content:

→ branding and marketing tips
→ behind the scenes of an entrepreneur
→ online vs offline strategies 
→ lots of guest appearances

But I’m keeping the monthly recaps because I know you love them, and they also help me take a beat to reflect on what’s been happening, share any lessons and soak in any wins.

And I recommend you do it too. 

Here’s how March went:

✨Time flew so fast I can hardly believe the month is over
✨Unveiled the business rebrand to KS&Co.
✨Launched a new website (ksco.ca)
✨Recorded a podcast with @momownedandoperated 
✨Brand strategy VIP day with @vinestonewine 
✨Wrapping up a 6-month business accelerator with @visitcochrane
✨Annual marketing planning for @cochranechamber 
✨Reformatted and recorded my signature online program Brand Message Mastery! Which will be ready for you in a couple of weeks!
✨Prepping for my speaking spot on the Women With Purpose Summit 

So glad to have an amazing team to help with all of this! It’s a busy season over here and we won’t slow down for a while yet.

Bring on April! 

ICYMI - you’re invited to my FREE Build Your Brand Vision Workshop on April 13. It’s not just a workshop, it’s a celebration! And it’s where I’ll be announcing a whole new part of KS&Co. Which is focused on entrepreneur education, resources and events.

Register now for free in my bio.

#monthlyreview #march2022 #2022goals #recap #businessgoals #businessgrowth #rebrand #marketingstrategist #brandstrategist #brandingagency #smallbusiness #smallbusinessowner
The Magic Brand Formula explained. Your key to building an authentic brand.

The formula goes like this: 

Who you are (brand essence)
➕
Who you’re for (ideal clients)
➕
Why it matters (brand message)
=
Your brand

Which part of the formula do you struggle with the most?
#whyitmatters #magicbrandformula #brandvalues #growyourbusiness #marketing #marketingtips #brandtips #brandtipsforyourbusiness #business #smallbusiness #smallbusinesssupport #yycbusiness #cochranebusiness #cochraneab #albertawomenentrepreneurs #brandyourself #smallbusinessbranding #brandstrategist #mompreneur #entrepreneur #entrepreneurship #marketingstrategist #smallbusinessowner #yycbusinessowner #cochranesmallbusiness #brandstrategy